upfront - meaning and definition. What is upfront
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What (who) is upfront - definition

WIKIMEDIA DISAMBIGUATION PAGE
Up-front; Upfront (disambiguation); Up front (band); Up front; Up Front (1980s band); Up Front (band); Up-Front; Up Front (disambiguation); Upfront

upfront         
CURRENT AFFAIRS DISCUSSION, DEBATE AND ANALYSIS TV PROGRAMME ON AL JAZEERA ENGLISH HOSTED BY MEHDI HASAN
Up-front; Upfront (disambiguation); Up front (band); Up front; Up Front (1980s band); Up Front (band); Up-Front; Up Front (disambiguation); Upfront
upfront         
CURRENT AFFAIRS DISCUSSION, DEBATE AND ANALYSIS TV PROGRAMME ON AL JAZEERA ENGLISH HOSTED BY MEHDI HASAN
Up-front; Upfront (disambiguation); Up front (band); Up front; Up Front (1980s band); Up Front (band); Up-Front; Up Front (disambiguation); Upfront
informal
¦ adverb (usu. up front)
1. at the front; in front.
2. (of a payment) in advance.
¦ adjective
1. bold and frank.
2. (of a payment) made in advance.
3. chiefly N. Amer. most prominent; front.
Upfront (advertising)         
GATHERING AT THE START OF IMPORTANT ADVERTISING SALES PERIODS,
Upfronts; Upfront presentation; Upfronts (2007); Up fronts; The Upfronts; Network upfronts; Network upfront
In the television industry, an upfront is a gathering at the start of important advertising sales periods, held by television network executives and attended by major advertisers and the media. It is so named because of its main purpose, to allow marketers to buy television commercial airtime "up front", or several months before the television season begins.

Wikipedia

Up Front

Up Front or Upfront may refer to:

Examples of use of upfront
1. Graduates, however, will still have to pay upfront.
2. Spot the difference: Has Jen taken drastic action upfront?
3. "Be honest and upfront with the college," say the Tanabes.
4. Most university students pay upfront tuition fees of 1,125 annually.
5. He said the airline was "very upfront" with investigators.